Vitek VTC-3516 Spécifications télécharger pdf (Page 67)

Design and Applied Technology (Secondary 4-6)

3.2 DESIGN TO MEET MARKET ASPIRATIONS

Marketing information is now an important integral part of a product design and development

project. In order to grasp market aspirations, such as price, value, functions, safety, a project

must follow different stages:

Different stages in a product design project

3.2.1 Stage 0 - Initiation - Start with an Idea in the Air

(a) Client Information – Designers have to collect fundamental client information and draft

product plans.

Initiation

♦

Client Information

♦ Product Information

♦ Market Information

♦ Marketing Mix

Diagnosis

♦

Market research

♦ Visual mapping

♦ Competitor analysis

♦ Technology and social

analysis

♦ Marketing information

♦ Selling point analysis

Visualizatio

♦

Brainstorming

♦ Design direction

♦ 2D layouts and rendering

♦ 3D rendering, model and

presentation

♦ Product graphics and

CMF draft

♦

Look

like models

Finalization

♦

3D transformation

♦ Industrial design

♦ Production Planning

♦ 3-D virtual model

♦ Physical Prototype

♦ Tooling support and

surface checking

Evaluation

♦

Client feedback

♦ Market feedback

♦ Target Customer

feedback

♦ Tracking and assessment

♦

Program improvement

Stage 0

Stage 1

Stage 2

Stage 3

Stage 4

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Vitek VTC-3516 Spécifications Page 67

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